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Wednesday, 9 June 2010

Publisher Simon & Schuster Says Authors Should Blog and Social Network

Mega-publisher Simon & Schuster have recently relaunched their website. It has loads of interesting things for authors and readers, but what is particularly of note to me is the Author Resources section.

Under the sub-section of Online Tips and Tools, they promote the use of blogs, social media, book sites and video for authors who want to market themselves and their books. This is essentially the Author 2.0 Model where you have a central hub site with lots of ’spokes’ linking to it and bringing you people, traffic and sales from around the net.

Joanna Penn

More here (Courtesy Creative Penn)

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